Hey, I am Maria Joy, a brand strategist. I love crafting accessible and inclusive designs and solutions for brands that makes a difference. I am also an illustrator and artist.
I hope to make a difference through my work and love working with brands that promote disability inclusion, children welfare, mental health awareness, environment conservation, education, and arts.
Working in alignment with my personal values are also something that matters to me a lot, namely being honest, kind, empathetic and hardworking.
"I like to be remembered for being kind, with a smile, like piece of music, like an ode to joy."
I have over 19 years experience working with corporate accounts, start-ups, non-profits as well as various humanitarian agencies.
In this time, I have helped various organisations to
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review, develop and distribute organisational communication plans
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plan outreach activities
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conceptualise and strategise brand architecture
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create brand messaging
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establish Key Performance Indicators for creative strategies and for digital media
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create and review policies around communication plans and social media usage
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coordinate event planning
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manage internal and external creative resources and teams
- Nonprofit Branding
- Corporate Branding
- Communication Strategy
- Corporate Communication
- Marketing Communication
- Visual Communications
- Graphic Design
- Web Design
- WCAG
- Digital Accessibility
- Fine Art